Terms of service

These terms are an agreement between you and Refreshly LLC (“Refreshly”, “we”), a Rhode Island limited liability company. They apply when you use refreshly.tech or buy a website audit from us.

What we provide

An automated audit of a website you own or are authorised to act for. Essentials checks speed, links, images, search visibility, security posture including exposed files and out-of-date software, email and domain records, contact details, which AI assistants are allowed to read the site, and an estimate of how much of the web links to it. Pro adds a real-browser pass covering accessibility, privacy and cookies, schema markup, readability, and a written desktop and mobile walkthrough; deeper AI SEO checks including whether ChatGPT, Perplexity and Claude cite the site when asked buyer questions and whether Google's AI Overview cites it for searches about its trade and town; target keywords with their monthly Google search volumes; Google Maps positions, Google Business Profile and review details, ranked keywords and backlink counts for the site; and a comparison against up to two competitor websites you name, covering the same.

You must be authorised to audit the site

By submitting a website address you confirm you own that site or have permission from whoever does. Auditing fetches pages and makes a modest number of requests; do not point us at sites you have no right to test. We may refuse or stop an audit at our discretion.

What the audit does and does not do

Our crawler identifies itself and obeys robots.txt on pages. If a hosting or security service in front of your site challenges or refuses the audit, our browser waits for the check to finish as any browser would and, if your site still blocks us, the audit continues as a standard browser whose user agent still names Refreshly. We only do this on the site you asked us to audit. It also requests a bounded list of well-known addresses, such as /.env and /.git/config, to check they are not publicly readable; nothing is written and the contents of anything found are never stored. Essentials audits only read pages. Pro audits also use the site the way a visitor would: they open menus, follow links and buttons, and type clearly-marked test text into forms to check the fields work.

Nothing is ever submitted, purchased, or changed. Form submission is blocked in the browser we use, controls that complete a transaction are never clicked, and any request carrying our test text is stopped before it leaves. Test values are written so they are obvious if you see them, and use addresses that cannot receive mail.

Reports are generated automatically and describe what we observed at one point in time from one location. They are informational. They are not legal advice, and an accessibility or privacy finding, or the absence of one, is not a determination of compliance with the ADA, WCAG, the GDPR, or any other law. Some findings are marked as lower confidence where a check is heuristic. You are responsible for deciding what to act on.

Accessibility results

Our accessibility testing is automated. Automated testing finds some accessibility barriers but not all of them: many WCAG success criteria need a person to judge, and any automated check can miss a barrier or flag something that is not one. Results marked as potential issues, and descriptions suggested by AI, need your review before you rely on them.

A report, a score, a grade, a criterion shown as having no problems found, or a report with no accessibility findings does not mean your website is accessible, conforms to WCAG, or complies with the ADA, Section 508, the European Accessibility Act or any other law or standard. Fixing everything a report lists does not guarantee conformance and does not prevent complaints, demand letters or legal claims.

Our reports are not a certification, an accessibility conformance report (VPAT), or a statement of conformance, and you may not present them as one, or say that Refreshly has certified or approved your website. You remain solely responsible for the accessibility of your website, including content and widgets from third parties that it embeds. Remediation work we quote for is covered by the terms of that quote.

Competitor checks read only public pages of the websites you name and obey their robots.txt. Answer visibility puts questions to third-party AI services, runs the same questions as Google searches through a third-party search-data provider, and records which sources each answer and each Google AI Overview cited. Google shows an AI Overview for only some searches, and a search without one is reported as having none rather than as the site not being cited. What an assistant says is theirs, not ours, and we do not assess whether it is fair or accurate. The links-to-you score and content activity figures are third-party or sitemap-derived estimates, not measurements of rankings or traffic. Google Maps positions, Business Profile and review details, search volumes, ranked keywords, estimated visits and backlink counts come from a third-party search-data provider as Google and its own crawl showed them on the day of the audit; they describe that day and are not a promise of future rankings or traffic.

Pricing and payment

One-off audits are charged once, at the price shown at checkout. Monitor plans are billed monthly or yearly, as chosen at checkout, and run an audit every month on either billing until you cancel, with up to three extra audits a month on request. Prices are in US dollars and exclude any tax we are required to add. Payment is handled by Stripe under their terms.

Your first audit of a website

Each website that has never been audited by Refreshly, on any plan, is eligible for one free Essentials audit. It is the complete Essentials report, and no payment method is needed. We limit this per website rather than per account, so creating additional accounts does not grant additional free audits.

On such a website you may instead start an Essentials Monitor plan with its first-audit offer, which uses the website’s free audit. Billed monthly, the first month is free: we take a card at checkout and first charge it at the first monthly renewal, one month after the plan starts, unless you cancel before then, in which case you pay nothing. Billed annually, we charge the annual price at purchase and it covers the first 13 months; the plan then renews every year at the price current at that time. Pro audits and Pro Monitor plans are charged at the price shown. You can cancel a Monitor plan at any time from the Plan & billing page for that website.

Cancellation and refunds

You can cancel a recurring plan at any time; it stays active until the end of the period you have paid for, and we do not pro-rate part-periods. If an audit fails to produce a report because of a fault on our side, email us and we will re-run it or refund it.

Your content

You keep all rights to your website and its content. You grant us permission to fetch, store, and analyse it for the purpose of producing your reports. We do not use it to train models or share it with anyone beyond the providers listed in our privacy policy.

Availability

We aim to keep the service running but do not promise uninterrupted availability. Audits depend on your site and on third-party services being reachable; when a data source is unavailable we say so in the report rather than guessing.

No warranty

To the extent the law allows, the service and every report are provided as is and as available, without warranties of any kind, express or implied, including any warranty that a report is accurate, complete or error-free, or fit for a particular purpose.

Liability

To the extent the law allows, our total liability for any claim relating to the service is limited to what you paid us for it in the twelve months before the claim. We are not liable for indirect or consequential loss, including lost revenue or lost data. We are not liable for claims that others bring against you about your website, including accessibility, privacy or other compliance claims, whether or not a report identified the underlying issue. Nothing here limits liability that cannot legally be limited.

Changes and contact

We may update these terms; material changes will be emailed to account holders. Questions go to audit@refreshly.tech.